Our Mission

Our mission is to support target students to make informed decisions about their future – particularly around progression to Higher Education – and to embed systemic change around Information, Advice and Guidance (IAG) provision in target schools.

We do this in three main ways

1. By delivering and coordinating outreach activities which raise aspirations and support target students to make better informed choices

2. By supporting the development of IAG related systems and infrastructure, and supporting Continuing Professional Development (CPD) for staff, in target schools and colleges

3. By evaluating our approaches to ensure we learn which interventions work best

Through this, we can work towards our vision of equal rates of progression to higher education and higher apprenticeships between students living in target and non-target wards across East Anglia.


Our values

Each of our values enables us to ensure Take Your Place activity is aligned with the mission of the project and is consistent and adhering to a common and agreed framework.

  • Collaborative

    We will work in partnership with other organisations and initiatives which have missions aligned to neaco

  • Sustainable

    We will deliver and support activity which embeds systemic change in schools IAG; we will prioritise initiatives which are scalable and could be sustained post-neaco

  • Responsive

    We will operate within an agreed framework, while supporting and responding to the needs of target schools and students

  • Impartial

    We will be impartial in promoting all available pathways and higher education providers within and beyond East Anglia

  • Learn

    We will undertake research to inform practice and better understand decision making of target students; we will thoroughly monitor and evaluate impact; we will develop staff